Promotion SMS vs Transaction SMS

  • Promotional SMS is used to convey new product launches, discounts offer or promotion updates to customers. The new or existing customers may not seek this SMS information.
  • Promotion Bulk SMS can only be sent to non-DND numbers or opt-in customer database as per TRAI regulations.
  • Time to send promotion SMS is between 09:00 AM to 09:00 PM. Any promotion SMS sent beyond this timing will not be delivered.
  • Six Digit Random Numeric Sender ID is used to deliver promotion Bulk SMS. Telecom operator assigns this 6-Digit Number Sender ID.
  • Transaction SMS is used to send any transaction information, alerts, OTPs, order confirmations to the registered mobile numbers of customers. These types of SMS should not include any marketing contents or new product launches.
  • Transaction bulk SMS are delivered to all mobile numbers or recipients, irrespective of their DND/ NDNC Status on TRAI website.
  • Transaction bulk SMS can be delivered at any time of the day without any time restriction. These SMS are delivered 24x7x365.
  • Transaction bulk SMS are delivered with Six Alphabets Sender ID. This Sender ID can be acquired as per brand’s choice from the respective telecom operator. Generally, Sender ID represents the product or brand name.
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We are servicing hundreds of brand including leading financial institutions with their full trust on us for sending OTPs and other Transaction Alerts via our Bulk SMS Platform. We offer them best-in-class online SMS gateway to fulfil all their business needs

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AVP - Retail, Siyaram's Silk Mills Ltd.

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Co-Founder, Lifeasy

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